The Operations Guide

SEO. Custom software.Practical AI leadership.

The Operations Guide is a Tennessee tech firm helping founders scale with AI consulting, custom software, web development, and SEO/AIO.

Our technology partners

OpenAIBase44Relevance AIAnthropicn8n

Where do you need help?

Managed SEO

For local service businesses that need ongoing help getting found.

Technical and local audits, directory listings, 4 or 8 articles each month, and clear monthly reports.

See SEO services →

Custom Software & Automation

For teams outgrowing spreadsheets and disconnected tools.

Apps, portals, and connected workflows built around the way your business works.

Explore custom software →

Fractional AI Leadership

For leaders who need an AI plan and someone to guide it.

A fractional Chief AI Officer helps prioritize projects, choose tools, set guardrails, and guide implementation.

Explore fractional CAIO →
01 / The Team

Real People,
Real Results.

Our team learns how the work gets done. Then we build a better way to do it.

Luke Thompson, Co-Founder & CEO at The Ops Guide

Luke Thompson

Co-Founder & CEO

Ben Thompson, Co-Founder & CSO at The Ops Guide

Ben Thompson

Co-Founder & CSO

Travis Bailey, Partner & Director of Applied AI at The Ops Guide

Travis Bailey

Partner & Director of Applied AI

Ryan Shipley, Partner & Director of Business Development at The Ops Guide

Ryan Shipley

Partner & Director of Business Development

How it works

Next steps to get started.

  1. 01

    Get in touch.

    Send us the details of your project — what you are trying to fix, build, or figure out.

  2. 02

    Book a discovery call.

    We talk through the work with our team and make sure we are a good fit for each other.

  3. 03

    Get a tailored proposal.

    We put together a custom scope, timeline, and price built around the goals we discussed.

The Operations Guide team standing together and facing the camera
You work directly with our team — the same people who scope, build, and roll out the work.

Have something in mind?

Let's build what your business needs.

Get in Touch